Will my Hindi posts get Hindi or English URLs?

By default, English. The slug, the last part of the post URL, is made in English letters even when the post is written in Hindi or another Indian language, for example /modi-cabinet-meeting-decision/.

You can change this in two places:

• Auto Setup → URL slug language: English (recommended), Same as the post language, or Each campaign decides.
• Campaign → Slug Language: English or Campaign Default Language, used when Auto Setup lets each campaign decide.

English slugs are short, clean and easy to share. A Hindi slug shows in Hindi in the browser, but when it is copied it often turns into a long code like %E0%A4….

When the SEO Engine is on, it also shortens the slug to at most 6 words by default. The address of a post that is already published is never changed automatically, so old links keep working.